MPN Magazine
CAN-AM Side-by-Side Dealers Ranked 1st by Pied Piper's 2018 ‘PSI for UTVs' Industry Study
May 2018
Pied Piper’s 2018 Prospect Satisfaction Index U.S. UTV Industry Benchmarking Study measured treatment of UTV shoppers who visited a dealership in-person, with rankings by brand determined by the Pied Piper PSI process, which ties mystery shopping measurement and scoring to industry sales success. Bombardier Recreational Products’ Can-Am dealerships were the top ranked brand, followed by Kawasaki and Honda ranked second and third, while Bobcat, ...
Read More >
» View PDF of Article (2.44 MB) 
Powersports Business
BRP's Can-AM UTV dealers rank No. 1 by industry study
May 2018
Pied Piper’s 2018 Pied Piper Prospect Satisfaction Index (PSI) U.S. UTV Industry Benchmarking Study measured treatment of UTV shoppers who visited a dealership in-person, with rankings by brand determined by the Pied Piper PSI process, which ties “mystery shopping” measurement and scoring to industry sales success. BRP’s Can-Am dealerships were the top ranked brand, followed by Kawasaki and Honda ranked second and third, while Bobcat, Kubota ...
Read More >
» View PDF of Article (3.38 MB)
Ag Daily
Can-Am rated as top UTV brand in Prospect Satisfaction Index
Permalink >
May 2018
A study has shown Can-Am to be the top UTV brand in the 2018 Prospect Satisfaction Index (PSI), which measures the sales effectiveness of dealers in the utility vehicle market. Pied Piper Management Co.’s PSI looked at the treatment of Utility Task Vehicle shoppers who visited a dealership, with rankings determined by a process that ties “mystery shopping” measurement and scoring to industry sales success. Kawasaki and Honda were ranked second ...
Read More >
» View PDF of Article (7.46 MB)
BRP'S CAN-AM UTV/SIDE-BY-SIDE DEALERS RANKED FIRST BY 2018 PIED PIPER PROSPECT SATISFACTION INDEX(R) (PSI(R))
Industry benchmarking study measured in-dealership treatment of U.S. UTV/Side-by-Side shoppers
May 2018
Monterey, California, USA – May 7, 2018 – BRP’s Can-Am dealerships were the top ranked brand in the newly released 2018 Pied Piper Prospect Satisfaction Index® (PSI®) U.S. UTV Industry Benchmarking Study. The study measured treatment of Utility Task Vehicle (UTV) shoppers who visited a dealership, with rankings by brand determined by the Pied Piper PSI process, which ties “mystery shopping” measurement and scoring to industry sales success. ...
Read More >
» View PDF of Article (431.8 KB)
Motorcycle Product News
BMW Top Ranked for Response to Motorcycle Customer Internet Inquiries, Reports Pied Piper PSI Survey
October 2017
Fran O’Hagan of Pied Piper says they have been publishing “In-Dealership” PSI studies for the motorcycle industry more than 10 years, but 2017 is only the second year for PSI-ILE (Internet Lead Effectiveness) for the motorcycle industry, where they measure dealer response to customer inquiries to a dealer’s website. He says this part of the business is a BIG DEAL, and becoming bigger every day, but it’s a challenge to get right. Dealers say ...
Read More >
» View PDF of Article (2.96 MB)
Powersports Business
Exhaustive web leads study released. Pied Piper: BMW dealers have best responses to web leads
September 2017
The good news? A recent study shows that U.S. motorcycle dealerships responded to customer web inquiries within 24 hours 91 percent of the time in 2017. Back in 2013 that same measurement was 72 percent of the time, and in 2008 it was only 30 percent of the time. However, less good news is the fact that about half of the time, today’s motorcycle customers receive only an automated response acknowledging their inquiry, and then receive no ...
Read More >
» View PDF of Article (6.73 MB)
Press Release: BMW TOP RANKED FOR RESPONSE TO MOTORCYCLE CUSTOMER INTERNET INQUIRIES, REPORTS PIED PIPER PSI(R)
Industrywide: Half of customers received no personal response within 24 hours
September 2017
Monterey, California, USA – September 11, 2017 – BMW motorcycle dealerships ranked highest in the 2017 Pied Piper PSI® Internet Lead Effectiveness® (ILE®) Motorcycle Industry Study, which measured how dealerships responded to customer inquiries received through dealership websites. Study rankings by brand were determined by the Pied Piper PSI process, which ties “mystery shopping” measurement and scoring to dealership sales success. Pied Piper ...
Read More >
» View PDF of Article (485.8 KB)
Powersports Business
BMW dealers rank No. 1 in prospect study
May 2017
Prospect Satisfaction Index reveals in-dealership treatment of U.S. motorcycle shoppers BMW motorcycle dealerships were the top ranked brand in the newly released 2017 Pied Piper Prospect Satisfaction Index U.S. Motorcycle Industry Benchmarking Study. The study measured treatment of motorcycle shoppers who visited a dealership, with rankings by brand determined by the Pied Piper PSI process, which ties “mystery shopping” measurement and scoring ...
Read More >
» View PDF of Article (2.76 MB)
Motorcycle Product News
BMW Tops this Year's Pied Piper Benchmarking Study
Permalink >
May 2017
BMW motorcycle dealerships were the top ranked brand in the newly released 2017 Pied Piper Prospect Satisfaction Index (PSI) U.S. Motorcycle Industry Benchmarking Study. The study measured treatment of motorcycle shoppers who visited a dealership, with rankings by brand determined by the Pied Piper PSI process, which ties “mystery shopping” measurement and scoring to industry sales success. Harley-Davidson dealers were ranked second, while ...
Read More >
» View PDF of Article (2.88 MB)
Dealernews
BMW Motorrad Dealers top Pied Piper mystery shopping report
Permalink >
May 2017
MONTEREY, CA – BMW Motorrad dealerships are tops among mystery shoppers in Pied Piper’s 2017 Prospect Satisfaction Index survey. Harley-Davidson Dealers were ranked second on the 2017 report, and Indian Motorcycle and Ducati tied for third. The annual study measures treatment of shoppers who visit a dealership. The researchers tie scoring results with a brand’s sales success. Performance for the 2017 ranking varied considerably from brand to ...
Read More >
» View PDF of Article (1.38 MB)
