Recent Press
PIED PIPER LAUNCHES SERVICE PRICE MONITOR™ TO IDENTIFY DEALER SERVICE PRICING OPPORTUNITIES
New quarterly service measures local competitor pricing and shows dealership management where pricing opportunities and competitive risks exist
November 2026
• Local, Apples-to-Apples Pricing: Each quarter, Pied Piper independently measures five services at the dealership and five local competitors using identical vehicle and service specifications.
• Highlights What Matters: Every report includes a customized 90-second "What We See" audio briefing identifying pricing opportunities, competitive risks, market changes, and other findings that deserve management attention.
• Explore the Results: Piper Answers™ allows management to ask questions about the results in plain English, while dealer groups and manufacturers can identify patterns and opportunities across their networks.
AUSTIN, TEXAS – November 9, 2026 – Pied Piper today announced the launch of Service Price Monitor™ (SPM™), a new service that independently measures automotive dealership service prices against local competitors and identifies where pricing may offer opportunities to improve profitability or pose risks to service volume and customer retention.
Every quarter, Pied Piper measures five services at the dealership and five local competitors using identical vehicle and service specifications. SPM then analyzes those results to show management where the dealership stands in its local market, what has changed, and which findings deserve attention.
"Knowing what your competitors charge is useful, but the real value comes from understanding what those prices mean for your business," said Fran O'Hagan, Founder and CEO of Pied Piper. "Where might you have room to increase price? Where might your price be high enough to cost you business? What changed since last quarter? We designed SPM to put those answers in front of management."
