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Dealernews
High Marks for H-D

March 2007

Harley-Davidson salespeople are more likely to fully engage a customer, a virtue that earned the OEM's dealerships high marks in a recent consumer survey.

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Tags: benchmarking customer loyalty Dealernews dealership dealership experience dealership responsiveness Ducati Fran O'Hagan Harley-Davidson motorcycle motorcycle buyers motorcycle mystery shoppers motorcycle mystery shopping motorcycle secret shopping sales effectiveness sales process Victory motorcycles

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Printed: July 22, 2025

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