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All    5 Best Practices for Selling In-Person    ILE® - Internet Lead Effectiveness®

 

Motor Vehicle Industry - PSI®

5 Best Practices for Selling In-Person

Step 1 - Build Rapport

Stop asking "Can I help you?" Instead, build rapport. Customers buy from people they like.

Step 2 - Fact Finding

What brought this customer in today? We can tell them why this dealership is the right place to buy.

Step 3 - Involve the Customer

Take them on a test drive, show them a demonstration, put a component in their hands.

Step 4 - Ask for the Sale

Even if 4 out of 5 customers walk out the door without buying, you must ask all of them for the sale.

Step 5 - Customers Who Don't Buy

Sell to all customers-not just those who buy today-by asking for contact info and following-up.

ILE® - Internet Lead Effectiveness®

Why Order Pied Piper PSI® Internet Sales Mystery Shopping - Including Automotive?

Pied Piper acts like a real customer to measure what is actually happening throughout your online sales process.

2025 Pied Piper PSI® Internet Lead Effectiveness® (ILE®) Auto Industry Study

Subaru Dealers Rank Highest in 2025 Auto Industry Study Measuring Response to Website Customers

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Printed: July 22, 2025

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