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Outdoor Power Equipment Business
Compact Tractor Dealers Ignore Two-Thirds of Potential Website Customers: Pied Piper Study
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February 2022
Dealers selling CNH’s New Holland compact tractors ranked highest in responsiveness to Internet leads from dealership websites, according to the 2022 Pied Piper PSI Internet Lead Effectiveness (ILE) survey released today. Agco’s Massey Ferguson brand and Mahindra were tied for second, followed by John Deere and Kubota. However, even among the top brands, the overall responsiveness of the compact tractor industry to customer queries to dealer ... Read More >
Rural Lifestyle Dealer
Compact Tractor Dealers Ignore Two-Thirds of Potential Website Customers
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February 2022
Dealers selling CNH's New Holland compact tractors ranked highest in responsiveness to Internet leads from dealership websites, according to the 2022 Pied Piper PSI Internet Lead Effectiveness (ILE) survey released today. AGCO's Massey Ferguson brand and Mahindra were tied for second, followed by John Deere and Kubota. However, even among the top brands, the overall responsiveness of the compact tractor industry to customer queries to dealer ... Read More >
Press Release: COMPACT TRACTOR DEALERS IGNORE TWO-THIRDS OF THEIR POTENTIAL WEBSITE CUSTOMERS, INDUSTRY SURVEY SHOWS
Dealers selling CNH's New Holland compact tractors ranked highest in Pied Piper study
February 2022
Monterey, California, USA –February 7, 2022 – Dealers selling CNH’s New Holland compact tractors ranked highest in responsiveness to Internet leads from dealership websites, according to the 2022 Pied Piper PSI® Internet Lead Effectiveness® (ILE®) survey released today. AGCO’s Massey Ferguson brand and Mahindra were tied for second, followed by John Deere and Kubota. However, even among the top brands, the overall responsiveness of the compact ... Read More >
