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Rural Lifestyle Dealer Compact Tractor Dealers Ignore Two-Thirds of Potential Website Customers

Rural Lifestyle Dealer
Compact Tractor Dealers Ignore Two-Thirds of Potential Website Customers
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February 2022

Dealers selling CNH's New Holland compact tractors ranked highest in responsiveness to Internet leads from dealership websites, according to the 2022 Pied Piper PSI Internet Lead Effectiveness (ILE) survey released today. AGCO's Massey Ferguson brand and Mahindra were tied for second, followed by John Deere and Kubota. However, even among the top brands, the overall responsiveness of the compact tractor industry to customer queries to dealer ... Read More >

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Press Release: COMPACT TRACTOR DEALERS IGNORE TWO-THIRDS OF THEIR POTENTIAL WEBSITE CUSTOMERS, INDUSTRY SURVEY SHOWS Dealers selling CNH's New Holland compact tractors ranked highest in Pied Piper study

Press Release: COMPACT TRACTOR DEALERS IGNORE TWO-THIRDS OF THEIR POTENTIAL WEBSITE CUSTOMERS, INDUSTRY SURVEY SHOWS
Dealers selling CNH's New Holland compact tractors ranked highest in Pied Piper study

February 2022

Monterey, California, USA –February 7, 2022 – Dealers selling CNH’s New Holland compact tractors ranked highest in responsiveness to Internet leads from dealership websites, according to the 2022 Pied Piper PSI® Internet Lead Effectiveness® (ILE®) survey released today. AGCO’s Massey Ferguson brand and Mahindra were tied for second, followed by John Deere and Kubota. However, even among the top brands, the overall responsiveness of the compact ... Read More >

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Outdoor Power Equipment Pied Piper releases PSI Internet Lead Effectiveness industry study

Outdoor Power Equipment
Pied Piper releases PSI Internet Lead Effectiveness industry study
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September 2018

BMW motorcycle dealerships ranked highest in the 2018 Pied Piper PSI Internet Lead Effectiveness (ILE) industry study, which measured how motorcycle and UTV dealerships responded to customer inquiries received through dealership websites. Study rankings by brand were determined by the Pied Piper PSI process, which ties “mystery shopping” measurement and scoring to dealership sales success. Dealerships selling Polaris’ Indian motorcycle brand ... Read More >

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Printed: May 8, 2024

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