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AutoGuide.com Toyota and Honda Dealers Deemed Most Responsive to Customer Inquiries

AutoGuide.com
Toyota and Honda Dealers Deemed Most Responsive to Customer Inquiries

March 2011

A new study, released by Pied Piper Prospect Satisfaction Index (try saying that with a full mouth) turned up some interesting findings, specifically when it came to what's called Internet Lead Effectiveness rankings. The study measured average dealership performance for all brands selling vehicles in the US and discovered that it varied widely depending on the brand. Toyota, Lexus and Honda dealerships were shown to rank highest in terms of ... Read More >

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Tags: Auto Guide auto-response templates automotive automotive secret shopping benchmarking customer internet inquiries dealership dealership responsiveness dealership website Fran O'Hagan Honda internet leads internet mystery shopping Lexus online mystery shoppers Toyota
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Printed: April 28, 2024

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