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Auto Connected Car News Infiniti, VW, Cadillac, Subaru & Polestar Most Responsive to Internet Leads

Auto Connected Car News
Infiniti, VW, Cadillac, Subaru & Polestar Most Responsive to Internet Leads

March 2024

Infiniti dealerships were ranked highest according to the 2024 Pied Piper PSI® Internet Lead Effectiveness® (ILE®) Study, which measured responsiveness to customer internet leads coming though dealership websites. Following Infiniti were Volkswagen, Cadillac, Subaru, and Polestar. Pied Piper submitted mystery-shopper customer inquiries through the individual websites of 3,957 dealerships, asking a specific question about a vehicle in inventory, ... Read More >

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Printed: April 26, 2024

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