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Rural Lifestyle Dealer Responding to Website Leads: How Do Dealers Perform?

Rural Lifestyle Dealer
Responding to Website Leads: How Do Dealers Perform?
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May 2019

Harley-Davidson dealerships ranked highest in the 2019 Pied Piper PSI Internet Lead Effectiveness (ILE) Industry Study, which answers the question, “What happens when UTV or motorcycle customers visit a dealer website and inquire about a vehicle?” OPE dealers scored below the industry average and three rural equipment brands, Bobcat, Kubota and Husqvarna, had the biggest declines compared with the 2018 survey. Among the 32 motorcycle and OPE ... Read More >

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Printed: May 9, 2024

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