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Press Release: 2008 Pied Piper PSI® U.S. Motorcycle Industry Study Harley-Davidson Dealers Keep Highest Ranking

Press Release: 2008 Pied Piper PSI® U.S. Motorcycle Industry Study
Harley-Davidson Dealers Keep Highest Ranking

April 2008

Harley-Davidson dealerships kept the highest ranking in the study, which evaluated and benchmarked shopping experiences at 830 motorcycle dealerships nationwide, representing all major brands.

Telephone and Internet/Email Response also Measured. The 2008 study marked the first time that we measured not only a shopper's experience at the dealership, but also a shopper’s experience contacting the dealership separately by telephone and by internet or email. See the press release for some of the findings.

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