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Motor Trend Car Shopping? Study rates best, worst automaker dealers

Motor Trend
Car Shopping? Study rates best, worst automaker dealers

July 2008

When it comes to getting new wheels, not all brands offer such an unpleasant shopping experience - - and according to a new study, overall industry's treatment of buyers is actually starting to improve.

» View PDF of Article (344.1 KB) PDF Document

Tags: automotiveautomotive secret shoppingbenchmarkingcar buyerscustomer loyaltydealershipdealership experiencedealership responsivenessFran O'HaganJaguarLand RoverLexusMercedes-BenzMotor Trendsales effectivenesssales process

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