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Motorcycle & Powersports News
Harley-Davidson Motorcycle Dealers Ranked Highest by 2013 Pied Piper PSI
May 2013
Harley-DavIdson dealershIps Were top ranked in the newly released 2013 Pied Piper Prospect Satisfaction Index (PSI) US. Motorcycle Industry Benchmarking Study, which measured dealership treatment of motorcycle shoppers. Study ran kings by brand Were determined by the patent-pendmg Pied PIper PSI process, which ties "mystery shopping" measurement and scoring to industry sales success. For the first time since 2008 , Pied Piper also separately ... Read More >
Powersports Business
Harley Dealers Rank Highest in PSI Study
May 2013
Pied Piper changes scoring system, and H-D stores remain on top As a group, Harley-Davidson dealers excel at handling prospective customers. For the second year in a row, they topped Pied Piper Management Company, LLC's Prospect Satisfaction Index, with a score of 111. And they did so despite Pied Piper changing the scoring system. Since the inception of PSI in 2007, Pied Piper has measured 57 variables when grading dealerships. Though the ... Read More >
MPN Magazine
Harley-Davidson Motorcycle Dealers Ranked Highest By 2013 Pied Piper PSI
May 2013
Harley-Davidson dealerships were top-ranked in the newly released 2013 Pied Piper Prospect Satisfaction Index (PSI) U.S. Motorcycle Industry Benchmarking Study, which measured dealership treatment of motorcycle shoppers. Study rankings by brand were determined by the patent-pending Pied Piper PSI process, which ties “mystery shopping” measurement and scoring to industry sales success. For the first time since 2008, Pied Piper also separately ... Read More >
PowerSports Business
Harley-Davidson dealers top PSI scores for second year in a row
May 2013
Harley-Davidson dealerships received the highest score in the 2013 Pied Piper Satisfaction Index (PSI) released this week. However, Suzuki dealers ranked No. 1 in the PSI-Internet Lead Effectiveness study. Look for more on the PSI results in the May 27 issue of Powersports Business. The following is the news release from Pied Piper Management Company, LLC: Harley-Davidson dealerships were top-ranked in the newly released 2013 Pied Piper Prospect ... Read More >
Press Release: HARLEY-DAVIDSON MOTORCYCLE DEALERS RANKED HIGHEST BY 2013 PIED PIPER PSI(R)
May 2013
MONTEREY, CALIFORNIA – May 6, 2013 – Harley-Davidson dealerships were top-ranked in the newly released 2013 Pied Piper Prospect Satisfaction Index® (PSI®) U.S. Motorcycle Industry Benchmarking Study, which measured dealership treatment of motorcycle shoppers. Study rankings by brand were determined by the patent-pending Pied Piper PSI process, which ties “mystery shopping” measurement and scoring to industry sales success. For the first time ... Read More >
Dealernews
Harley dealers top Pied Piper mystery-shopper study
May 2013
MONTEREY, Calif. - Among motorcycle retailers, Harley-Davidson dealers treat shoppers the best — although Suzuki dealers excel when it comes to following up online leads. These were two of the findings of a pair of new studies: the annual 2013 Pied Piper Prospect Satisfaction Index (PSI) and a separate study by the same firm that, for the first time since 2008, measured how well motorcycle dealerships responded to customer inquiries received ... Read More >
Motorcycle.com
Harley-Davidson Tops 2013 Pied Piper Prospect Satisfaction Index
May 2013
Harley-Davidson dealers outscored dealers from other brands to take the top spot in the Pied Piper Prospect Satisfaction Index U.S. Motorcycle Industry Study for the second consecutive year. The annual study measures the effectiveness of motorcycle dealerships, rating them on how they perform in different categories, such as inviting customers to sit on a floor model, offering demo rides and asking for a customer's contact information. The study ... Read More >
TIME: Business & Money
Whodathunkit? Auto Dealerships Realize Responding to Customer E-mails Helps to Sell Cars
March 2013
For a while, some car dealerships have seemed somewhat ambivalent about e-mail inquiries from consumers. Sure, they represented potential sales leads. But it was assumed that online shoppers were even less serious about buying than on-site looky-loos. How commissions are usually doled out to dealership staffers further complicates matters. Nonetheless, because modern-day consumers demand info via the Web—and more importantly, because answering ... Read More >
Automotive News First Shift
Secret shoppers pick Porsche
March 2013
Porsche and dealerships ranked highest in a study that looked how auto dealers handle internet leads. Pied Piper's annual study used internet mystery shopping to contact 11,000+ dealerships to see how the U.S. dealer networks for all car brands compare. Read More >
WardsAuto
Study Says Dealers Handling Internet Customers Better
March 2013
Dealerships are getting better at responding to online customers, and the reason seems clear to Fran O'Hagan. “Dealers who handle Internet leads effectively sell a lot more vehicles than dealers who do not,” says the president of consultancy Pied Piper Management. “That is why manufacturers and individual dealers are so interested in this.” Dealer behavior can change slowly in some respects, he says. “It is like changing the direction of a ship ... Read More >
